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Ample Hills Creamery, the ice cream shop that has quietly amassed a cult following, has outdone itself again. Because what’s better than chocolate? More chocolate. And what’s better than that? A borderline reckless amount of chocolate is presented in their latest creation: Death By Chocolate.
Ample Hills doesn’t merely scoop ice cream for those unfamiliar; it orchestrates full-fledged dessert experiences. And when it comes to chocolate, they aren’t messing around. The new Death By Chocolate experience isn’t just a dessert. It’s an unapologetic declaration that chocolate is king, and you, dear consumer, are merely here to bow before its overwhelming presence.
The launch event for Death By Chocolate, which took place on January 31, was nothing short of a chocolate lovers’ fever dream. Held at their Upper West Side location, the store was transformed into an Instagram-worthy shrine to cocoa. Every table was meticulously decorated, and for the social media-savvy, there were plenty of props to ensure one’s selfie game remained strong.
And the crowd? Let’s say it’s impressive what people will endure for the promise of ice cream. Two lines formed—one for the ice cream and one for the specialty hot chocolate that seemed to have just as devoted a following. It was clear that people had picked sides. Either you were there for the ice cream, or you were there for the hot chocolate, but either way, you were committed.
The Death By Chocolate experience was precisely what one would expect from a brand that bakes its brownies, churns its flavors, and refuses to cut corners. The ice cream was layered with house-made brownies, chocolate cookies, and what could only be described as excessive fudge.
Ample Hills had other ideas for those who think a single scoop is sufficient. Why stop at ice cream when you can pair it with edible hot chocolate cups? Yes, the cup itself was edible—because drinking hot chocolate from a mere paper cup would be an insult to the chocolate empire that Ample Hills is building.
Beyond Death By Chocolate, the event featured other indulgences, including their Cookie au Lait—a mashup of coffee ice cream and Oreo cookies that ensured no attendee could sleep for the next twelve hours. The Double the Dough flavor was also available, generously studded with cookie dough chunks in a way that made one question why any other ice cream flavor even exists.
And for those who prefer ice cream with a little crunch, Ample Hills provides a selection of cones, ranging from classic sugar cones to pretzel cones. Why not take an indulgent experience and add a salty crunch for good measure?
The event coincided with Valentine’s Day and featured heart-stealing hot chocolate toppings and parfaits meant to channel all things romance. Nothing says “I love you” like handing your significant other a cup of melted chocolate in an edible vessel.
The staff at Ample Hills, ever friendly and seemingly unphased by the chocolate-fueled frenzy around them, kept the event running smoothly. Given the enthusiasm of the attendees, it was clear that this wasn’t just another ice cream shop launch—this was an experience. A movement. A deeply committed relationship between people and their chocolate.
At this point, it’s safe to assume that anyone who sampled Death By Chocolate has fully surrendered to its overwhelming power. Ample Hills Creamery has once again proven that it understands its audience—an audience that doesn’t just like chocolate but demands to be entirely consumed by it.
For those who missed the event, don’t worry. Death By Chocolate has officially joined the Ample Hills lineup, meaning you, too, can experience the blissful downfall of self-control at any time. Just be prepared to wait in line. As this launch made abundantly clear, the Ample Hills following is as relentless as their commitment to chocolate.