Jenny Frankel

Jenny Frankel is the co-founder of Nudestix – A chemical engineer and formerly at MAC and co-founder of CoverFX, she comes from a the makeup world, but after taking an “Eat, Pray, Love” year off to really connect with her daughters, she was fascinated by how they viewed beauty and makeup – easy, effortless, natural and designed to still let you look like you.

Together, with her daughters, who are the Chief Inspiration Officers and faces of the brand, Nudestix was born nearly two years ago and has since boomed into North America, UK, Germany, Australia, South East Asia, Korea and is known as a lifestyle and fashion brand, not just as makeup. They sold in retailers and e-retailers such as Anthropologie, Forever21.com, Urban Outfitters and Aerie, just to name a few.

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Thank you so much @cewinsider for loving Nudestix and choosing us as the best new Indie Brand of the year 😍 We couldn't have done it without the rest of our amazing Nudestix team ❤️ We also got to see @marthastewart and @aishatyler which was pretty awesome 👌 #CEWawards #finalist #indiebrand #nudestix #nudeisthenewblack #gonudebutbetter

A post shared by NUDESTIX (@nudestix) on May 15, 2015 at 11:53am PDT

Check them out at: http://www.nudestix.com